61 02 8003 4436 admin@sabetisolutions.com

Get Our 360 Marketing Strategy

Marketing Strategy Australia

Combining online communication’s, search optimisation techniques, (SEO and SES) quality content, social media marketing and traditional offline channels of communication, Sabeti solutions provides you a full 360 degree marketing strategy. With our thorough understanding of 360 degree solutions we can sustainably improve your marketing ROI, with strategic methods in the new and ever changing business marketing landscape.

We engage with your business internally and externally with your clients to get you the most out of our 360º marketing solution and gain the competitive advantage.

Our processes

Day One

360 Degree Marketing

• Identifying the markets that you are currently in and can operate in at the 90 Degree Point

• Identifying what your markets want and how your message needs to be communicated

• Identifying the areas that require enhancement in all points of the 360 Degree marketing approach Carry a diagnostic process that priorities your priority

• Reviewing your external marketing activities and areas for improvement (why the old marketing tools don’t work and the new ones which should be implemented)

90 Degrees; Marketing to Internal Markets

Combining online communication’s, search optimisation techniques, (SEO and SES) quality content, social media marketing and traditional offline channels of communication, Sabeti solutions provides you a full 360 degree marketing strategy. With our thorough understanding of 360 degree solutions we can sustainably improve your marketing ROI, with strategic methods in the new and ever changing business marketing landscape.

We engage with your business internally and externally with your clients to get you the most out of our 360º marketing solution and gain the competitive advantage.

Our processes

Day One

360 Degree Marketing

• Identifying the markets that you are currently in and can operate in at the 90 Degree Point

• Identifying what your markets want and how your message needs to be communicated

• Identifying the areas that require enhancement in all points of the 360 Degree marketing approach Carry a diagnostic process that priorities your priority

• Reviewing your external marketing activities and areas for improvement (why the old marketing tools don’t work and the new ones which should be implemented)

90 Degrees; Marketing to Internal Markets

• Identifying and segmenting internal markets

• Understanding those segments and their motivations

• Product launch marketing plans – a segmented approach

• Developing the marketing communications (materials and approaches) – winning hearts and minds – tools and techniques

Day Two

180 Degrees; Marketing and educating your business internally

• Education in a marketing perspective – a customer story

• Ongoing management of all of your internal marketing

• Categorizing your internal market segments into profile types

• Understanding their needs, wants, expectations, bias and prejudices regarding your marketing

• How to win their support

• How to keep their support

• How to get acknowledgement for your marketing success and the work of you and your team

• Developing the marketing value proposition

Day 3

270 Degrees; Marketing to Suppliers

• This is probably the most neglected area in relation to marketing that these sessions will review:

• Why this is the key to getting and maintaining a competitive advantage

• How to win the hearts and minds of your suppliers and turn them into an additional sales force and a competitive intelligence resource

• Segmenting your suppliers and understanding their motivations

• Developing your supplier value propositions

• Developing your supplier marketing plan and implementing it – tools and techniques

• How to get acknowledgement for your marketing success and the work of you and your team

• Ongoing management of your marketing to suppliers

360 Degrees; Marketing to External Stakeholders

• Who are your external stakeholders – why this must go way beyond (but include) shareholder marketing and investor relations

• Segmenting the stakeholders and understanding their motivations

• Prioritizing your stakeholder market segments – using the 360 Degree. Marketing Segment Prioritisation Matrix

• Telling the stakeholder story

• Developing your stakeholder marketing strategy and plan and implementing it – processes, tools and techniques

• Maintaining the stakeholder marketing approach

Training workshops carried for your marketing personals

Objectives

• See why all current marketers are found intolerant and what you can do to avoid this fundamental mistake

• Outline of the new powerful tools that marketers overlook almost every time

• Implement simple tools: tactics and techniques that are needed to not only survive but to succeed in today’s harsh marketing environment

• Build cohesive marketing that is in line with your business strategy

• Create a marketing strategy that would create ongoing opportunities 360 marketing workshop

2 days

Course Information (Dates, Locations & Fees)

Contact: suror@sabetisolutions.com

Course aimed at:

• Account Based Marketing

• Channel Management

• Professional Product Management

• Launching New Products

• Marketing Managers

• Advertising managers

• Communication managers

• Brand and product Managers

• PR managers

• Project managers

• C-level sales and marketing managers

DAY 1

Part 1- Preliminaries

• What marketing means to you and what marketing works in your business

• The concept of 360 degree marketing: how it works and why it is the key to improving the marketing performance to your organization

• Defining terms – marketing and the implications of these definitions for 360 degree marketing

• The context of business strategy: marketing strategy and marketing tactics in the 360 degree world

• Identifying and segmenting internal markets

• Understanding those segments and their motivations

• Product launch marketing plans – a segmented approach

• Developing the marketing communications (materials and approaches) – winning hearts and minds – tools and techniques

Day Two

180 Degrees; Marketing and educating your business internally

• Education in a marketing perspective – a customer story

• Ongoing management of all of your internal marketing

• Categorizing your internal market segments into profile types

• Understanding their needs, wants, expectations, bias and prejudices regarding your marketing

• How to win their support

• How to keep their support

• How to get acknowledgement for your marketing success and the work of you and your team

• Developing the marketing value proposition

Day 3

270 Degrees; Marketing to Suppliers

• This is probably the most neglected area in relation to marketing that these sessions will review:

• Why this is the key to getting and maintaining a competitive advantage

• How to win the hearts and minds of your suppliers and turn them into an additional sales force and a competitive intelligence resource

• Segmenting your suppliers and understanding their motivations

• Developing your supplier value propositions

• Developing your supplier marketing plan and implementing it – tools and techniques

• How to get acknowledgement for your marketing success and the work of you and your team

• Ongoing management of your marketing to suppliers

360 Degrees; Marketing to External Stakeholders

• Who are your external stakeholders – why this must go way beyond (but include) shareholder marketing and investor relations

• Segmenting the stakeholders and understanding their motivations

• Prioritizing your stakeholder market segments – using the 360 Degree. Marketing Segment Prioritisation Matrix

• Telling the stakeholder story

• Developing your stakeholder marketing strategy and plan and implementing it – processes, tools and techniques

• Maintaining the stakeholder marketing approach

Training workshops carried for your marketing personals

Objectives

• See why all current marketers are found intolerant and what you can do to avoid this fundamental mistake

• Outline of the new powerful tools that marketers overlook almost every time

• Implement simple tools: tactics and techniques that are needed to not only survive but to succeed in today’s harsh marketing environment

• Build cohesive marketing that is in line with your business strategy

• Create a marketing strategy that would create ongoing opportunities 360 marketing workshop

2 days

Course Information (Dates, Locations & Fees)

Contact: suror@sabetisolutions.com

Course aimed at:

• Account Based Marketing

• Channel Management

• Professional Product Management

• Launching New Products

• Marketing Managers

• Advertising managers

• Communication managers

• Brand and product Managers

• PR managers

• Project managers

• C-level sales and marketing managers

DAY 1

Part 1- Preliminaries

• What marketing means to you and what marketing works in your business

• The concept of 360 degree marketing: how it works and why it is the key to improving the marketing performance to your organization

• Defining terms – marketing and the implications of these definitions for 360 degree marketing

• The context of business strategy: marketing strategy and marketing tactics in the 360 degree world

Coding

 

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Concept

 

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Wireframing

 

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Developer-Friendly API

 

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Design

 

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Marketing

 

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Cups of Coffee
Awards
Clients
Pixels pushed

 

Method

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Culture

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Mission

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